Words of Wisdom from a sign on the wall at Western Horseman magazine

Words of Wisdom from a sign on the wall at Western Horseman magazine -

You can call that a WOW moment, or like I like to say a “Words Of Wisdom” moment. I was visiting Western Horseman magazine yesterday when a sign hanging on the wall of one of the offices captivated my attention. It was, appropriately, hanging from a horseshoe frame. I was told that the sign has been in the building since the early days of the magazine, which, by the way, will celebrate its 75th anniversary January 2011. Those simple WOW words say: “The only way to make a magazine better for the advertiser is to make it better for the reader.” A great motto to follow yesterday, today and tomorrow.
The picture on the right is of the sign on the wall, below is a picture of the first issue and 60th anniversary issue of Western Horseman and the iconic headquarters of the magazine in Colorado Springs.





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